The Trigger Zone



This lecture adopts a neuropsychodynamic approach of personal and organisational life by looking at conscious and unconscious neural stimulation of behaviour. It integrates neurosciences, psycho-analysis and management studies in an excellent and highly accessible way and answers the question of why behavioural change begins and ends within our brain.

Learning Goals

  • Unravel the unconscious processes and the 'black box' of our neural circuits and behaviour
  • Connect the inner and outer worlds of people and translate it into a number of guiding principles
  • Understand how behavioral change within organizations start precisely at the individual level
  • Understand the implications for the design and implementation of change processes